Privacy Policy

Brother Industries, Ltd. (“Brother”, "we", "us" or "our") is committed to protecting your privacy. seriously. In this privacy notice, we seek to explain to you what information we collect, how we use it and what rights you have in relation to it.

  1. What personal information we collect and how we use it
    1. a) Information collected through our product authentication page
      When you authenticate your products through this website, we collect your personal information such as your Internet Protocol address and other information that may be derived from your Internet Protocol address, including, but not limited to, your general geographic location.
      We use the information to analyze the usage of the product authentication service, diagnose problems with our server, and administer our website. Where necessary, we may also use your Personal Information to take measures to detect and prevent the distribution of counterfeit goods.
    2. b) Information collected through our report form
      We encourage reports from individuals affected by counterfeit products – anyone may submit a report to Brother through our report form. When you file a product authentication report through the report form, we collect personal information, including, but not limited to, your country and city of residence, and details of your purchase. We use the information collected for internal research and further investigation of counterfeit products.
      Where you allow us to obtain further information about your report if necessary, you may also choose to provide us additional personal information including, but not limited to, your name, your contact information, and other related information through the report form. Please note that submission of such information is optional. You can withdraw your consent anytime by sending an e-mail to us at
  2. Sharing and storing your personal information
    Your personal information may be disclosed to Brother group companies, as well as product authentication service providers and investigation firms solely to achieve the purposes described in the above section.
    Your personal information may be stored in a server located in countries without an adequate level of protection for personal data compared to that in your country, but appropriate safeguards are put in place in accordance with applicable legal requirements to ensure that your data is adequately protected.
    We only keep your personal information for as long as necessary to fulfil the purpose we collect it for, including reporting or legal requirements.
  3. Your rights over your personal information
    You have certain rights regarding your personal information, subject to local law. These include the following rights to:
    • access your personal information;
    • rectify the information we hold about you;
    • erase your personal information;
    • restrict our use of your personal information;
    • object to our use of your personal information;
    • receive your personal information in a usable electronic format and transmit it to a third party (right to data portability); and
    • lodge a complaint with your local data protection authority.
    If you would like to discuss or exercise such rights, please contact us at
  4. Further Information
    If you would like to know further about how we protect your personal information, or if you are a California resident, please refer to our General Privacy Policy.